It didn’t matter that Jon was already well known by most because of his former position at Copyblogger; for me, his ProBlogger post was a gateway drug. From a technical point of view, publishing on LinkedIn is simple. Just visit your LinkedIn feed and use the “Start a post” widget https://www.noiseontour.com/web/index.php?menu=100&pagina=redireccionar&redirectURL=https://blogdiva.org/