In the field of digital marketing, the operation of buying and selling internet marketing has become increasingly automated, efficient, and data-driven. One of the key components facilitating this transformation will be the ad server. Ad exchanges play a pivotal role in programmatic advertising by connecting advertisers and publishers in real-time, https://felixskbt15826.techionblog.com/30591994/what-is-an-ad-exchange-a-comprehensive-guide-to-digital-advertising